Showing posts with label articles. Show all posts
Showing posts with label articles. Show all posts

Sunday, May 4, 2008

BadArticle Article Rewriter

BadArticle Article Rewriter (www.BadArticle.com) is a unique article rewriter which allows you to create two or more of the same article but with different synonyms and sentence structures. This helps your SEO go up dramatically as you can therefore have hundreds of “different” articles on the same topic which all have the same keywords. It is a brilliantly original idea and can save you hundreds of dollars paying people to rewrite your articles. It also means you can write using the same adjective all the time and the program will change it for you into intriguing words. Without spending any money, you could have tons of freshly exclusive content for people to read on your website!

We decided to try this cool program out and found it is as top notch as paying someone to rewrite it! It is a very easy tool to use and we think that this idea will be the way forward.

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So, how does this new program work? Well, there are three different levels of rewriting, depending how different you want your article to be and the computer changes the synonyms and sentences to make new content (i.e. simple becomes plain).

Bad Rewrite

This only changes the most changeable synonyms. This means that your article will still be very legible and mistakes made by the computer aren't common.

Worse Rewrite

This changes most synonyms and therefore your article. It is very hard to tell the articles originated from one article. The database for this is huge, so don't worry about too many of just one word. This however, is slightly more illegible than just replacing the easiest to substitute.

Worst Rewrite

This completely replaces sentences but keeps your keywords. Sometimes this means the sentence turns out illegible, but it is usually a safe and quick way to get new content. (You may want to check it first for 100% accuracy)

Well, now you know how it works and how you can create tons of articles quickly and easily, or just spice up an existing article! We tested it with great results, as you can clearly see by the sample underneath.

So, here's the first sentence of this article rewritten:

BadArticle Article Rewriter is an exceptional article rewriter which permits you to create two or more of the identical article but with varied synonyms and sentence arrangements.”

Although grammatically the sentence is not 100% correct, it still contains all the keywords and therefore boosts your SEO. In addition, if you wanted the new article to have top grammar, it will only take a second in Microsoft Word that integrated in the rewrite tool.

Personally, we decided that this is a very useful tool for bulk rewriting and content creation, but still found that we needed to correct some small errors. Therefore, for the versions of the future, maybe there will be a simple grammar checker just like in Microsoft Word.

Our final verdict on this program: Overuse it. It's the only free version of an article rewriter which we know of, plus it rewrites in less than 10 seconds! Why pay for hundreds of people's time when you have this powerful resource right in front of your very eyes!

Thursday, February 21, 2008

E-NEWSLETTERS - DEFINING AND REFINING Part 9

Decision 15 marketing communications integration

There is a tendency to plan our e-mail newsletters with blinkers on. If this happens, we lose opportunities to leverage the strengths of different media for different purposes. Here are some ideas on how to avoid this:

  • Use the e-newsletter to preview future offers and product developments before other media. Highlight unique web offers — this will be an incentive for audiences to open the e-newsletter.
  • Use the e-newsletters to reinvigorate recent or current campaigns or promotions that were first highlighted in other media.
  • Use the e-newsletter to give more detail than the offline newsletter or house magazine provides — refer visitors to the online version and reduce the size and cost of the offline communication. Alternatively, put the whole magazine online, as with http:// www.easyjetinflight.com.
  • Rather than referring the media or other audiences to press releases or a media centre, refer them first to an e-newsletter item. This will give them a more complete picture of what the company stands for, and your current news.

Decision 16 e-mail integration

Alongside the e-mail newsletter, there will be many other e-mail communications from an organization. This leads to decisions about what is the best way to break major news such as a product launch or upgrade.

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I have seen newsletters where a major initiative such as a product launch or an event invitation becomes lost in all the other news items. Many newsletter templates could be improved by avoiding the newsletter being a list of items with similar weightings. This danger can be reduced through themed subject lines, or an e-mail newsletter design that gives precedence to certain items and is not too long. However, the danger of diluting the message still occurs. In the case of the product launch, it is best to use a separate e-mail to give this message. The opt-in form should give this option, so that the e-mail received is in keeping with the subscriber's expectations.

Decision 17 web-site integration

One of the benefits of e-newsletters, compared with their paper-based equivalents, is the ability to deliver a large amount of valuable information at a low cost. Of course, this is a double-edged sword. Too much information will make the e-newsletter unwieldy, and your message will not get across or the recipients will not be able to locate the information relevant to them. So when you want to convey a lot of information, as is the case with many newsletters, you have to decide on the split of content between the e-mail newsletter and the web site, where more detailed content may be hosted.

To simplify an example, let's say this newsletter contains just three different content areas, or three different articles. The options are:

1. Minimal content in e-mail, full content on web site in multiple pages. Here, the e-newsletter contains the links and a very short summary of the article, linking through to the full article on the web site. This has the benefit that the newsletter can be scanned very rapidly by the recipient for articles of interest. However, there is no indication of the quality or relevance of the content, which is possible with approaches (3) to (5). It also less easy for the other articles to be read than in the next option, (2).

2. Minimal content in e-mail, full content on web site in a single page. As in the previous case, the e-mail has limited information, but on clicking through to the web site a single page newsletter is presented that contains all the articles. This has the benefit that the interested reader can rapidly find the information in all articles.

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