Sunday, November 11, 2007

Recommendations for Successful Websites

The following recommendations will help you meet the requirements and demands of a successful website.

  • Internet 2010Plan: Always have the capacity for twice your current volume.
  • Realize: Traffic can grow by several hundred percent after a big campaign.
  • Remember: Anybody you turn away will not return.
  • Start Out Right: Don't run a big campaign with a bad web design. Fix the site first.

The above rules are minimum standards, requirements, and current customer expectations. Periodic reviews and affirmations keep these rules in the forefront. Share these rules with others in the organization as business online basics.

The rules are fundamentals in guiding decisions or features of a website. Content of a page is a major contributor to the customer experience.

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